SURROUNDED BY CREATIVITY, DEFINED BY ATHLETICISM:
THE RHYTHM OF OUR GAME IS THE SOUNDTRACK OF OUR CULTURE.
UNITED WE RISE
What an amazing basketball festival to say the least is going on in New York right now. When Converse, Nike and Jordan brainstorm to make this happen they had to get really creative and exceed the fans expectations by playing games outdoor with hardwood, radio city music hall…
The basketball never stops in between the Battle of the Burroughs where the young streetball cats will be battling, team practices and official National team games.
“We’re thrilled with the opportunity to bring the energy and excitement of USA Basketball’s Men’s National Team to fans and give them with a way to celebrate their team,” said Jerry Colangelo, USA Basketball Chairman. “We are honored to have the opportunity to represent the United States in the FIBA World Championship and I can’t think of a better sendoff for our team than the World Basketball Festival.”